When the owner of Murphy Realty Group came to CRSR Designs shortly after starting his new company, he asked for a logo that would stand out from all other local realty companies. CRSR designed a strong, simple image to convey the realty image and gave them a vivid lime green color to set them apart from existing color schemes of other area realtors. The brand was carried through to all materials, from business cards, to postcard mailers, signage and more. The business has achieved the desired visual impact, and their brilliantly colored signs are easy to identify, even at long distances.